My schedule for finishing my PhD

The last few months have been particularly busy, I have been finishing my PhD, working full time, marking, teaching online, and running this blog. I promise this post isn’t for your sympathy,  it is to be transparent about the difficulties of fitting this much in, but in the same vein showing that it is possible (although probably not sustainable long […]

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Differences between Market Research & Academia

Although both academia and market research revolve around research, that is almost where the similarities stop… Deadlines are very quick in market research and they are non-negotiable.  In market research you can be more creative with data visualisation as you’re not restricted by journal rules or formatting styles Work hours are less flexible in market research than in academia (although […]

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Pintrest is my work BFF

Pinterest is so much more than wedding planning, procrastibaking, and house envy. It is one of my goto tools at work. One of the key elements of my job as a project manager in market research is data visualisation… and I love it! To me, data visualisation is science meets art. It is a way for me to be creative […]

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What is Market Research?

I often think that it is fascinating how we really don’t know what other people do at their job. Like, not even partners, parents, or best friend really know what each other does day to day. That is one of the reasons I love sharing people’s days in the ‘day in the life ofday in the life of’ segment on […]

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