Differences between Market Research & Academia

Although both academia and market research revolve around research, that is almost where the similarities stop… Deadlines are very quick in market research and they are non-negotiable.Β  In market research you can be more creative with data visualisation as you’re not restricted by journal rules or formatting styles Work hours are less flexible in market research than in academia (although […]

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A PhD update

You may have noticed that I have not been talking about my PhD much lately on my blog or Instagram. This is because I have been on a break from my PhD studies since the end of August (if you are unsure why read here). At first, I genuinely thought that I would be okay to go back to work, […]

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My first ever guest lecture

I was lucky enough to get offered two teaching positions this semester, which I have really enjoyed (even with all the craziness of life that has been happening). Then I was even luckier because I was asked to do an hour guest lecture for the sustainable tourism course that I teach for. I was so excited and nervous when I […]

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